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Business Resources


  • Productive Offices with collaboration.

  • Agent-Branding, not just Company-Branding.

  • Leading-Edge Marketing Tools that allow you to remain the forefront of the market and increase your business.

  • Training, Education and Coaching to grow your Business.

  • Lead Generation and Lead Management Tools keep your prospecting pipeline active

  • Innovative technology tools to  incorporate into your business strategy. 

  • On-going, personalized coaching and business planning - at no cost to you.

Top Agents Need Top Tools

See the tools at your fingertips - all provided to you at no charge as part of your technology success package!

BHHS Connect CRM

Berkshire Hathaway HomeServices has partnered with Inside Real Estate to provide our agents with the world’s best CRM platform. With BHHS Connect Powered By kvCORE, you'll supercharge your real estate business with a centralized productivity platform, featuring a Smart CRM, lead generation, listing management, marketing automation, and additional functionalities.

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IDX Agent Website

Your website impresses with customizable branding and seamless lead capture. Showcase your bio, languages, and listings while highlighting service areas through engaging visuals and stats. Enjoy additional features like custom landing pages, social media integration, mobile-friendly templates, and personalized color themes.

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IDX Agent Website

Digital Listing Ads

Each new listing generated by a Berkshire Hathaway HomeServices PenFed Realty agent will receive one week of free digital advertising online and on social media. In addition, through the power of retargeting, the program uses your personal branding, for effective, always-on advertising.


BHHS REsource Center

The Berkshire Hathaway HomeServices REsource center is the nucleus for all the tools provided by Berkshire Hathaway HomeServices. The Marketing REsource is your very own marketing assistant allowing you to create, personalize, share and print eye-catching collateral in minutes, including Digital eCards & Email Campaigns.

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Automated Marketing 

Stunning marketing materials for your listing sent to you automatically! Plus, fresh updated materials automated when your listing is Just Listed, Just Sold, Open House, or Price Reduced. Enter your listing into the MLS as you normally do, and then you will receive an email with links to social media graphics, a single property website, postcards, flyers & more! 

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Agent Icon

Agent Icon provides social media content to help you become an icon in your community. This service seamlessly builds all of your social media content for your listings, testimonials, community and general marketing needs instantly.

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Cloud CMA Presentations

Cloud CMA helps you build better Comparative Market Analysis reports and interactive presentations that win more listings. You can only be in so many places at once. In a world where virtual meetings are the new normal, making a great impression in person and on screen is a must. With live data from the MLS, you can orchestrate listings like never before.



Instantly and easily improve your email and social media marketing with a simple, yet powerful, video creation tool. Featuring a built-in prompter, you can write a script, shoot a video, add in music and video, and more! 


BHHS Luxury Collection

Only sales professionals who meet our most exacting standards are considered for this highly prestigious designation. Our network of experienced, service-oriented professionals combine local expertise with vast global connections, the most advanced technology available, and unparalleled marketing resources to deliver their clients' best-in-class results. Plus, Luxury Collection Specialists gain access to exclusive marketing materials and Marketing REsource designs, exclusive events.

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